Edward Cho
Graphic Designer
Previously at
Modyfi
SAP
Jackfir
Designs
Komorebi
A project that mixes the digital world and real life. Komorebi is a digital escape where the viewer can enjoy both the beautiful song describing the rays of sunlight piercing through the veins of leaves and the various drawings of what others feel about the isolation from COVID-19. Please view the video here:
05-25
Motion Graphics
Visual Designer
Typography Experimentation
A typographic study using custom made fonts and caligraphy with digital assets. 04-15
Graphic Designer
Modyfi
With the ever-growing demand of AI design platforms, Modyfi has become the vanguard of simple design with a combination of tools in one program. From simple photo manipulation to complex motion graphics and generative AI images, I was tasked to showcase the power of Modyfi’s tool to boost user sign ups and retention.
View design process
01-29
Visual Designer
Jackfir
Collaborated and assisted in the launching of startup, Jackfir, a skincare brand dedicated for all-natural ingredients targeted towards men.
View design process
08-22
Visual Designer, Web Design, Graphic Design
FIG 23
Teamed with 12 other designers, the Department Head, and Studio Professors, the Parsons Integrated Design team created a 100+ page catalogue showcasing thesis projects of over 65 students of the graduating class. As the cover and layout designer of the catalogue, I led the initial design of the cover and had a result of a complete sold-out catalogue.
05-23
Graphic Designer
Dover Street Market
A concept brochure for the upcoming sneakers and sales of the Dover Street Market. Done in InDesign.
02-14
Graphic Designer, Editorial
SAP
Social media and communications designs for both internal and external audiences. Most media are currently unavailable to share due to NDA documents.
04-24
Graphic Design
Social Media
Brand Guidelines
crew
“crew” is a new app for trip planners and schedulers. The project started off with a personal complaint about not being able to execute the idea of planning trips with my friends and creating an innovative solution to a problem that many individuals may have encountered when previously attempting to plan trips with close friends.
05-22
UI Designer
Branding, Logo
Bean Lab
Collaborated with local cafes in Atlanta, GA to create a prototype product of packaged coffee beans.
Influenced by the concept of organic chemistry, BeanLab utilizes designs of tools from rudimentary organic chemistry to create the packaging and the design + logo.
11-24
3D Designer
Graphic Designer
Fortress New York
Designed multiple spreads for NYU project, “Fortress New York”. Fortress New York is a multi page print project documenting the infrastructure of New York City and the numerous types of homes and buildings that are both high up in the city as well as down below.07-10
Graphic Designer, Editorial
ENDLESS Studio
ENDLESS Studios is an independent clothing brand that I helped design the apparel as well as the social media content on Instagram and Squarespace Website. I have also designed the ENDLESS Studios logo.
The overall brand’s statement was to create clothes that emphasize community and solidarity during the COVID-19 pandemic, and my designs reflected these wishes by choosing elements of people interacting with one another in these designs.
06-02
Graphic Designer
Brand Designer
Video Editor/Filmer
Apparel
ESKO
Tasked with designing an album cover for rapper group, ESKO, now known as Piers Devante.
Check out album here
12-16
Graphic Designer
Album Design
SPLINE
Web design and digital assets for concept brand, SPLINE, a mobile scheduling app built to attract users that are interested in user metrics and themes of their own themes in scheduling.
04-09
Web Designer
UI/UX Designer
Brand Designer
Morphius
Morphius is an unreleased platform designed to be the next metaverse of communication online. Responsible for deisgning the logo, Instagram mockup, and background design of the online teaser.10-12
Graphic Designer
SAP
During my internship at SAP, I was tasked to improve the user experience for its mobile supply chain app. There were multiple areas that were needed improvement and the biggest priority was updating the application’s interface with iOS 17 of SAP Fiori’s Design system.